Employer Branding Works: Break the script

The classical approach to Employer Branding suggests that you: Nail down your Employee Value propositions (EVP’s) List out touchpoints for employees and potential talent Cement the EVP’s at each touchpoint by bringing to life relevant ‘experience Mission accomplished😀 A contemporary approach seeks to be more rigorous and exhaustive. To illustrate, here is how the narrative […]

HR tech basics: Tooling around

New is perhaps an inaccurate adjective for technology. Technology has, in this millennium, transformed lives young and old, rich and poor, man, woman, and beast, the world over. So what’s happening in the world of HR tech? A lot. Of activity. Not much impact. Yet. In his interview with diginomica.com Josh Bersin – founder and […]

Practical HR: Small changes. Big Impact

Do you remember kaizen? A concept and management approach that took the world by storm in the early nineties reigned for about a decade and then bowed out to make space for what we call the ‘reboot and rehash’ principles of the hi-tech era. More on the ‘reboot and rehash’ later. While talking about Practical […]

Parent or Employer?

The wellness wave: Every once in a while, there is a wave that takes over the world of work, and all corporate citizens get impacted, i.e., they start spending a lot of time worrying about it. For example, the last couple of years I can bet you have read, heard, worried and talked plenty about […]